What is Phrase?
The Phrase Localization Platform delivers powerful, connective, and customizable localization software designed for global businesses. This cloud-based, AI-driven system empowers organizations to provide customers with content in their native language efficiently. It focuses on automating, managing, translating, and integrating content with speed, accuracy, and scalability. This approach enhances customer engagement, optimizes resource allocation, and drives faster business impact.
Featuring a unified environment, the platform provides complete visibility and control over all localization tasks, adapting as team needs evolve. Its AI capabilities, including Phrase Next MT, are continually updated, offering cutting-edge solutions tailored to specific goals. Sophisticated analytics enable performance tracking against business KPIs like customer engagement and cost optimization. The platform ensures quality at scale through automated machine translation and vendor selection, while seamless integration with over 50 tools makes it a central hub connecting people, tools, and technology.
Features
- AI-Powered Translation: Leverage AI, including Phrase Next MT and custom models, to optimize multilingual content.
- Translation Management System (TMS): Automate and streamline translation workflows within a centralized system.
- Software Localization (Phrase Strings): Efficiently localize applications, websites, and digital products.
- Phrase Portal: Offers a secure, dedicated hub for managing and distributing multilingual content.
- Workflow Automation (Phrase Orchestrator): Customize and automate localization processes using no-code, drag-and-drop workflows.
- Phrase Analytics: Provides powerful data visualization and reporting tools to track performance and gain actionable insights.
- Extensive Integrations: Connect seamlessly with over 50 platforms including GitHub, WordPress, Zendesk, Figma, and Contentful.
- Quality Assurance: Includes features like Language Quality Assessment (LQA) and quality scoring to maintain high standards.
- Centralized Management: Manage translation memories, term bases, and vendor collaboration in one place.
Use Cases
- Optimizing machine translation outputs
- Managing software and app localization projects
- Streamlining website localization processes
- Automating complex translation workflows
- Centralizing multilingual content management
- Scaling localization efforts for global expansion
- Improving translation quality and brand consistency
- Integrating localization into existing tech stacks
- Analyzing localization ROI and performance
FAQs
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How do Phrase plans work?
Plans include a platform fee covering TMS and Strings seats (quantity varies by plan), specific capacities for products like Phrase TMS, Strings, Language AI, Custom AI, Orchestrator, and Portal, plus access to Phrase Analytics and Quality Technologies. -
Can I add capacity to my plan?
Yes, you can add capacity for Strings Seats, TMS Processed Words, Strings Managed Words, Machine Translation Units (MTUs), AI Units (AIUs), Orchestrator Workflows, Deployed Custom AI Models, and Phrase Portal Users. -
How is a user defined in Phrase?
A user is defined as any individual account registered within Phrase and designated as active, regardless of their role (e.g., project manager, translator, designer, developer). -
Which payment options does Phrase accept?
Phrase accepts payment via credit card (Visa, MasterCard, American Express, Union Pay), PayPal, and bank transfer. Contact Sales for special procurement requirements like purchase orders. -
What billing cycles does Phrase offer?
Phrase offers annual and quarterly billing cycles. The displayed pricing typically reflects the annual billing rate.
