What is Brainactive?
Brainactive provides a user-friendly platform for creating and distributing surveys enhanced by artificial intelligence. It allows users to validate business ideas, test concepts, and gather market insights efficiently. The tool features a conversational AI assistant named Brainy, which helps users set up professional surveys quickly, even without prior research experience, simply by providing a brief description of their needs.
Beyond AI-assisted creation, users can manually build and customize questionnaires using an intuitive editor. Brainactive facilitates access to a vast global panel of over 300 million real consumers across 150+ countries, enabling targeted audience selection. Alternatively, users can deploy surveys to their own contact lists. The platform automatically analyzes collected data, identifying key trends and providing actionable insights to support strategic decisions.
Features
- AI Assistant (Brainy): Build surveys using prompts with a conversational AI.
- Intuitive Survey Editor: Manually create and personalize questionnaires.
- Global Consumer Access: Connect with over 300 million profiled consumers in 150+ countries.
- Bring Your Own Audience: Option to send surveys to personal contact lists.
- AI-Powered Insights: Automatically analyzes results, identifies trends, and provides recommendations.
- Multi-Language Support: Build surveys in 19 available languages.
- Data Export: Export survey results in formats like CSV and SPSS.
- Survey Logic: Implement skipping and piping logic in questionnaires.
Use Cases
- Validating business ideas
- Testing product concepts
- Gathering customer satisfaction feedback
- Conducting employee feedback surveys
- Analyzing purchase experiences
- Assessing service quality
- Developing pricing strategies
- Performing competitor analysis
- Measuring Net Promoter Score (NPS)
- Understanding market usage and attitudes
