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What is Corus?
Corus provides a comprehensive solution for survey-based research, designed to help agencies, consultants, and businesses gather meaningful insights efficiently. Users can collaborate on designing customized surveys tailored to specific insight needs, leveraging Corus’s extensive global panel or their own audience for distribution. The platform excels in transforming raw response data into clear, actionable intelligence through interactive charts and AI-powered significance testing.
From initial design to final presentation, Corus simplifies each stage of the research workflow. Users can share results as dynamic digital microsites or export polished charts into native PowerPoint and Excel formats, making it easy to persuade stakeholders and inform strategies. Corus’s scalable pricing and access to professional analytics support make it suitable for a range of research requirements and organizational sizes.
Features
- Collaborative Survey Design: Work with internal or external teams to create surveys.
- Global Panel Access: Distribute surveys to a panel of 130 million people or use private audiences.
- AI-Powered Significance Testing: Use artificial intelligence to analyze data and identify key insights.
- Interactive Data Visualization: Explore data with intuitive charts and crosstabs.
- Custom Report Publishing: Share findings as digital microsites or export to PowerPoint with Excel charts.
- Professional Analytics Support: Access dedicated analytics and professional services for deeper insights.
Use Cases
- Brand tracking and monitoring market sentiment.
- Creative testing for advertising and campaigns.
- Conjoint analysis for product feature optimization.
- New market entry feasibility studies.
- Market segmentation and audience analysis.
- Agency or consultancy-led client research projects.
FAQs
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Is Corus free to try?
Yes, Corus offers a free Starter tier allowing users to trial the platform with entry-level features. -
What types of research can I conduct with Corus?
Corus supports a range of research types, including brand tracking, creative testing, conjoint analysis, market segmentation, and new market entry studies. -
Can I export survey results from Corus?
Yes, users can export their findings to PowerPoint with native Excel chart integration for offline use or sharing.
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