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What is ZonTools?
ZonTools leverages proprietary AI technology to revolutionize Amazon PPC campaign management. The platform automatically optimizes advertising campaigns across Sponsored Display, Sponsored Brand, and Sponsored Product Ads, enabling sellers to maximize their visibility on Amazon's prime real estate.
The system communicates with Amazon multiple times daily to make intelligent adjustments based on performance data, helping sellers achieve higher sales and profitability while significantly reducing time spent on campaign management. With features like KeyWord Miner™, Term-Inator™, and ASIN-Ator™, the platform provides comprehensive automation for both Amazon Seller Central and Merch by Amazon users.
Features
- AI Optimization: Proprietary AI technology for continuous campaign optimization
- Multi-Channel Support: Management for Sponsored Display, Brand, and Product Ads
- Automated Bidding: Smart bid adjustments based on performance metrics
- Keyword Management: Automatic keyword mining and negative term identification
- Real-time Monitoring: Multiple daily checks and adjustments
- Cross-promotion: Portfolio product promotion across listings
- Competitive Advertising: Strategic placement on competitor listings
Use Cases
- Automated PPC campaign management
- Competitive advertising placement
- Brand protection through defensive campaigns
- Portfolio cross-promotion
- Keyword optimization
- Ad spend reduction
- Sales growth automation
FAQs
-
How often is the data updated and campaigns optimized?
PPC data is updated 10 times a day, and optimization engines run every 6 hours, including Keyword Miner™ and Term-Inator™ operations. -
What marketplaces are supported?
ZonTools supports all marketplaces that are supported by the Amazon SP-API and stays up to date with any new markets added by Amazon. -
Can I control multiple Accounts or Marketplaces under ONE dashboard?
Yes, you can control any number of Seller Central accounts under one ZonTools login and unified dashboard, though billing is separate for each marketplace. -
Does ZonTools work with AMS or HSA?
No, currently ZonTools only works with Amazon Sponsored Products accessible through the Campaign Manager section in Seller Central.
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