What is TargetVideo?
TargetVideo delivers a comprehensive platform designed to empower publishers and advertisers with powerful tools for video content delivery, audience engagement, and revenue generation. The platform includes a managed video player for easy website integration, premium video content access, and a robust ad management solution handled by their dedicated customer success team. Users benefit from customizable player options, advanced ad yield tools, and live streaming capabilities, all backed by extensive data insights and real-time performance tracking.
The solution also provides network-wide management, making it suitable for publishing networks and media houses. Advertisers can access premium inventory across 500+ brand-safe websites, reaching more than 100 million unique users monthly. TargetVideo's platform streamlines the workflow for teams, offering features like multi-library management, granular user roles, and scheduled reporting, ensuring maximum ROI and adaptable integration for professional video strategies.
Features
- Managed Video Player: Plug-and-play monetization with premium content and advertisements
- Full Streaming Platform: Live streaming and OTT app support with total flexibility and control
- Advanced Player Customization: Extensive configuration and branding options for the HTML5 player
- Ad Yield Optimization: Tools for maximizing ad revenue and detailed analytics
- Network Management: Multi-library and multi-user role management for networks and media houses
- Real-Time Reporting: Audience engagement tracking, performance data, and scheduled custom reports
- Premium Ad Inventory: Access to quality, brand-safe advertising network with over 100M unique users
- Easy Integration: Embeddable solutions with customer support and onboarding
- API and SDK: Developer access to platform and player APIs, Android and iOS SDKs
Use Cases
- Monetizing video content on publisher websites through premium advertising
- Streaming live events and managing OTT applications for media companies
- Optimizing video advertisement yield across large website networks
- Providing advertisers with access to targeted, brand-safe video inventory
- Customizing video players for brand consistency and user engagement
- Managing video assets and libraries for publishing teams
- Tracking and analyzing video and ad performance in real-time
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