What is Seventh Sense?
Seventh Sense is an email delivery optimization system specifically designed for HubSpot and Marketo. It leverages artificial intelligence to enhance email marketing campaigns.
The system personalizes email delivery times for each individual in a database, optimizing for maximum engagement. Seventh Sense integrates with HubSpot and Marketo, utilizing their existing delivery and reporting features while adding its AI-powered optimization layer.
Features
- Send Time Optimization: Emails are automatically delivered to every individual at his or her most optimal engagement time.
- Email Throttling: Increases deliverability, allows pausing and modification of campaigns, and spreads the load on systems.
- Email Frequency Optimization: Automatically segments customers based on engagement and emails them at their preferred frequency.
- Knowledge Transfer: Enables data sharing between sales and marketing teams on customer engagement times.
Use Cases
- Increasing email open and click-through rates
- Improving email deliverability and sender reputation
- Optimizing email send times for individual recipients
- Automating email frequency based on recipient engagement
- Shortening sales cycles through improved email engagement
- Increasing Conversions
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