What is MRBL?
MRBL leverages advanced artificial intelligence to revolutionize influencer marketing by automating the discovery of relevant creators for brands and enabling efficient campaign management. Its platform analyzes millions of creators by evaluating audience insights, engagement metrics, and content quality, ensuring that brands are matched with the most suitable influencers to maximize impact.
Brands benefit from intuitive campaign creation, seamless attribution tracking without UTMs, and comprehensive real-time analytics. MRBL also offers direct payouts and robust reporting features. For creators, the platform provides a free, integrated link-in-bio tool that consolidates content across multiple social networks, supports product displays, and simplifies collaboration with brand partners.
Features
- AI-Driven Creator Discovery: Analyzes millions of creators to find the best matches based on campaign requirements.
- Automatic Campaign Creation: Builds campaign details from short prompts and repurposes successful campaigns.
- Real-Time Analytics & Attribution: Provides live tracking and reporting without the need for UTM links.
- Integrated Link-in-Bio: Free tool for creators to aggregate content and products from six social platforms.
- Direct Payouts & Reporting: Enables payment management and exports of detailed performance data.
- E-Commerce Integration: Allows creators to showcase brand products within their link-in-bio.
Use Cases
- Identifying the most relevant influencers for brand campaigns using AI.
- Automating influencer marketing campaigns from setup to reporting.
- Tracking creator-led campaign results in real-time without manual UTM management.
- Managing large-scale influencer operations for agencies and brands.
- Enabling creators to monetize their influence by collaborating with brands.
- Providing creators with a centralized, multi-platform link-in-bio for content and products.
FAQs
-
Is there a free option for creators?
Yes, MRBL offers a free link-in-bio tool for creators, allowing them to aggregate social media content and collaborate with brands at no cost. -
How does MRBL match brands with creators?
MRBL's AI analyzes a wide range of creator data—including audience demographics, engagement rates, and content quality—to recommend the most relevant creators for brand campaigns. -
What analytics and reporting features are included?
MRBL provides real-time content and campaign tracking, detailed attribution, and exportable reports covering all aspects of influencer campaign performance. -
Can payments to creators be managed through the platform?
Yes, brands can pay creators directly through MRBL and track payouts within the platform's reporting tools.
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