What is HOVS?
HOVS is a creative studio established in 2000, founded and led by Tobias van Schneider as the creative director. The studio focuses on building and running its own products while occasionally partnering with organizations such as NASA/JPL to brand space missions. HOVS emphasizes brands and products that have a distinct point of view, offering services in brand identity, product design, and creative direction.
Key projects include designing identities for NASA missions like the Mars 2020 Perseverance rover and the Europa Clipper, as well as developing digital products such as mymind, a private AI-powered tool for saving and organizing online content. The studio also co-founded Semplice, a portfolio system for creatives, and Carbonmade, a platform for showcasing creative work, contributing to the creative community for over two decades.
Features
- Brand Identity Design: Creating unique visual identities for brands and products.
- Product Design: Developing user-centered digital and physical products.
- Creative Direction: Providing strategic guidance for design projects.
- Collaboration with NASA: Designing mission identities for space exploration.
- Digital Tool Development: Building AI-powered tools like mymind for content organization.
- Portfolio Systems: Offering platforms like Semplice for creative portfolios.
- Community Engagement: Serving the creative community through long-standing products.
Use Cases
- Designing brand identities for technology companies.
- Creating product designs for digital applications.
- Developing visual identities for space missions and scientific projects.
- Building portfolio websites for creative professionals.
- Organizing online content with AI-assisted tools.
- Providing creative direction for marketing campaigns.
- Designing custom merchandise and promotional materials.
