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What is Cien.ai?
Cien.ai provides advanced solutions for analyzing and transforming B2B Go-To-Market (GTM) teams. Its core offering, the GTM Suite built on the TrueAI platform, addresses common challenges in Revenue Operations (RevOps), such as fragmented data and inconsistent methodologies across different systems like CRM and Marketing Automation. The platform is designed to work effectively even when dealing with incomplete or imperfect data sources, cleaning and standardizing information automatically to provide reliable insights.
Targeting Management Consultants, Private Equity firms, and B2B Enterprises, Cien.ai enables these organizations to achieve faster revenue growth and optimize their GTM strategies. It offers comprehensive reporting, including strategic overviews, tactical analysis, and management dashboards, facilitating data-driven decision-making. The platform supports integration within a client's existing cloud infrastructure and is compatible with major systems like Salesforce and Microsoft, ensuring security and flexibility align with enterprise data strategies.
Features
- TrueAI Platform: The underlying AI engine powering data analysis and insights.
- GTM Suite: Delivers comprehensive insights and reports for GTM analysis.
- Automatic Data Enhancement (ADE): AI technology that automatically scores, cleans, and standardizes GTM data.
- Strategic Reports: Provides a big-picture understanding of GTM performance.
- Tactical Reports: Offers insights based on recent historical data.
- Management Dashboards: Enables real-time action and monitoring of results.
- Imperfect Data Handling: Capable of processing and deriving insights from incomplete or messy datasets.
- Flexible Deployment: Can run within the client's own cloud infrastructure.
- Key Integrations: Licensed partner and integrates with Salesforce.com and Microsoft.
Use Cases
- Analyzing and optimizing B2B Go-To-Market strategies.
- Improving operational efficiency for Private Equity portfolio companies.
- Conducting data-driven analysis for Management Consulting engagements.
- Enhancing Sales and Marketing alignment through objective data.
- Identifying areas for improvement in sales representative performance.
- Overcoming challenges related to poor CRM data quality.
- Standardizing GTM performance measurement across diverse business units or portfolio companies.
FAQs
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What does Cien.ai do?
Cien.ai helps analyze and transform B2B Go-To-Market teams faster, deeper, and more cost-efficiently than ever before. -
What is special about Cien.ai's approach?
Cien.ai delivers platform and data products that work without complicated rollouts, function even with imperfect CRM and other data sources, and can run in your cloud infrastructure, fitting your AI and data strategy. -
Why was Cien.ai started?
The founders started Cien.ai in 2016 out of frustration that lack of growth was often attributed to qualitative factors despite available data, aiming to solve this universal problem.
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