What is Centiment?
Centiment is a comprehensive market research platform designed to help businesses and academics gather actionable insights. It offers an all-in-one solution that includes an audience panel for reaching targeted survey respondents in over 100 countries, a powerful yet easy-to-use survey builder, and customer experience (CX) tools to drive feedback loops throughout the customer journey. Users can collect responses using their own survey tools or leverage Centiment's built-in survey platform for free. Additionally, Centiment provides research services, from survey drafting to data analysis, supported by a team of experienced research professionals.
The platform enables users to define customer personas, understand buyer preferences, prioritize product roadmaps, validate marketing creative, and scale businesses with data-driven insights. Centiment integrates with popular systems like Salesforce, HubSpot, Slack, Marketo, Zendesk, and Zapier, making it a versatile tool for various market research needs.
Features
- Audience Panel: Reach targeted survey respondents in 100+ countries for consumer and B2B research.
- Survey Platform: Create and manage surveys with an easy-to-use builder suitable for beginners and power users.
- Customer Experience (CX): Integrate feedback loops with Salesforce, HubSpot, Slack, and more.
- Research Services: Get expert help with survey drafting, data analysis, and everything in between.
- Margin of Error Calculator: Determine statistically significant sample sizes for your surveys.
Use Cases
- Define customer personas for better targeting.
- Understand buyer preferences to tailor products.
- Prioritize product roadmap based on customer feedback.
- Validate marketing creative before launch.
- Measure brand awareness and customer satisfaction.
- Conduct academic research with reliable data collection.
FAQs
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Can I use my own survey tool with Centiment's audience panel?
Yes, you can collect responses using any major survey tool or use Centiment's built-in survey platform for free. -
What integrations does Centiment support for Customer Experience?
Centiment integrates with Salesforce, HubSpot, Slack, Marketo, Zendesk, Zapier, and more. -
Does Centiment offer help with survey design and analysis?
Yes, Centiment provides research services including survey drafting, data analysis, and full-service support from experienced professionals.
