What is TargetX?
TargetX offers specialized CRM solutions designed exclusively for higher education institutions to manage the entire student lifecycle. The platform combines recruitment and retention suites with AI-powered tools to help colleges and universities increase applications, improve student success, and enhance operational efficiency.
Built on Salesforce technology and backed by decades of higher education expertise, TargetX provides intuitive, mobile-first functionality that empowers admissions teams, counselors, and administrators to transform enrollment management and student support initiatives.
Features
- Recruitment Suite: Increase applications with email, online applications, SMS, and events management
- Retention Suite: Improve student success with student success centers, action plans, and appointment scheduling
- UChat: Connect prospects to admissions through AI-powered chat functionality
- Insights: Drive and measure institutional growth with analytics and reporting tools
- Engage: Manage walk-ins and campus visits with streamlined scheduling and tracking
Use Cases
- Increasing college application rates through targeted recruitment campaigns
- Improving student retention and completion rates with success tracking
- Managing campus walk-ins and prospective student visits efficiently
- Connecting prospective students with admissions counselors via chat
- Analyzing enrollment data to drive institutional growth strategies
