What is GetWhys?
GetWhys offers a platform for effortless customer research, providing B2B GTM teams with instant access to valuable customer insights. The platform helps teams craft compelling content and achieve messaging alignment by leveraging a proprietary database of in-depth customer interviews.
It offers different products, including Compass for instant research and Echo for content analysis and optimization. GetWhys enables organizations to conduct faster and more cost-effective research than traditional methods.
Features
- Compass: Interact with a prompting interface for instant customer insights.
- Echo: Use head-to-head content comparison to analyze and improve written content.
- InsightDB: Access a proprietary database of in-depth customer interviews.
- BYOData: Augment Compass with internal customer intelligence.
- Research Requests: Request additional interviews with target audiences (completed within 2 weeks or less).
- Citations: Trace every insight back to its source, including role, industry, context, and date.
Use Cases
- Industry & persona research
- Competitive intelligence
- Content & thought leadership ideation
- Software evaluation & negotiation support
- Market positioning research
- Creating marketing content that resonates with the target audience
- Improving win rates
- Achieve organizational messaging consistency
FAQs
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What data sources do you use?
GetWhys primarily uses InsightDB, a proprietary database of in-depth interviews with B2B audiences. They also utilize large language models for analysis and offer a BYOData option for clients to integrate their own data. -
How will I know if you have relevant data?
GetWhys offers a personalized demo and a month-long free trial to showcase the relevant insights available for your target audiences and competitors. -
How often do you refresh your data?
GetWhys constantly refreshes relevant data and prioritizes newly gathered information using an exponential decay formula. -
How do you stop fraud in research?
GetWhys verifies interviewee authenticity by associating them with a LinkedIn profile, conducting video interviews, and using InsightDB's proprietary data for knowledge tests. -
Do you train AI on our data?
No, GetWhys does not train AI on customer data.
