What is Sulvo?
Sulvo is an advanced ad management platform designed to help publishers recover lost ad revenue caused by ad-blocking and consent issues. It uses patented technology to ensure ads remain unblockable, recapturing impressions for video, display, and native formats across all demand sources, including Direct Sales, Ad Manager, Programmatic, Adsense, Amazon, and Relabe.
The platform integrates bot scoring and filtering tools to enhance revenue without extra costs, while offering features like auto-responsive ads, sticky ads, and interstitial ads. Sulvo is fully compliant with industry standards such as IAB/GDPR, Coalition for Better Ads, and Google's guidelines, supporting over 50 languages and global traffic with no ad serving fees up to 250 million monthly sold impressions.
Features
- Unblockable Unblocker: Recaptures lost display and video impressions for any ad provider
- Source & Unite Demand: Combines all demand into super-auctions using client-side, server-side, and special connectors
- Formats That Work Well: Optimizes stickies, interstitials, and auto-responsive ad units
- Bot Scoring Included: Increases revenue with bot reporting and filtering tools at no extra cost
- No Ad Serving Fees: No charges for ad requests, impressions, or unfilled impressions up to 250 million monthly sold impressions
Use Cases
- Recovering ad revenue lost to ad-blocking software
- Managing consent-based ad impressions for GDPR compliance
- Optimizing ad formats like sticky and interstitial ads for higher engagement
- Combining multiple demand sources into unified auctions
- Filtering bot traffic to improve ad performance and revenue
