What is MAPP Trap?
MAPP Trap provides a comprehensive online brand protection solution for manufacturers, wholesalers, distributors, and merchants. The platform monitors major online marketplaces including Amazon, eBay, Walmart, and Google Shopping to detect MAP violations and unauthorized sellers. Using sophisticated investigative techniques, databases, algorithms, and skip-tracing, MAPP Trap uncovers the true identities of violators. The automated enforcement tool simplifies creating, sending, and tracking compliance notices, making it easy to enforce MAP policies consistently and effectively. Clients typically see reductions in violations and unauthorized sellers within 30 days.
Features
- Price Monitoring: Tracks products across Amazon, eBay, Walmart, and Google Shopping and sends alerts for price discrepancies.
- Seller Identification: Uses cyber-investigative techniques, databases, and skip-tracing to unmask MAP violators and unauthorized sellers.
- Automated Enforcement: Creates, sends, and tracks professional compliance notices with automated multi-step plans.
- Watermarked Violation Images: Automatically logs and creates watermarked images of violations as proof.
- White Glove Compliance Program: Full-service experience with strategy, execution, and reporting handled by experts.
- Customizable Reports: Password-protected online accounts with exportable, filterable, and sortable reports and weekly emailed summaries.
Use Cases
- Monitoring and enforcing Minimum Advertised Price (MAP) policies across online marketplaces.
- Identifying unauthorized third-party sellers and grey market resellers.
- Protecting brand equity and intellectual property from violators and counterfeit products.
- Automating compliance notice distribution to reduce manual effort.
- Conducting channel cleanup to improve retail margins and seller relationships.
FAQs
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What is MAP policy enforcement?
MAP policy enforcement involves monitoring online marketplaces to ensure resellers adhere to your Minimum Advertised Price, and taking action against violators through notices and other measures to maintain pricing integrity. -
Which marketplaces does MAPP Trap monitor?
MAPP Trap monitors Amazon, eBay, Walmart, Google Shopping, and other websites as part of its price monitoring and brand protection services. -
How long does it take to see results?
Clients typically see reductions in MAP violations, unauthorized sellers, and price increases within 30 days of starting enforcement. -
Do you offer a free trial?
Yes, MAPP Trap offers a free demo account and an Ecommerce Assessment Report to see how your products are being sold online.
