What is AppDirect?
AppDirect provides a comprehensive platform for B2B commerce, enabling businesses to launch marketplaces for selling recurring technology services and streamline procurement processes. The platform offers digital monetization capabilities for selling services through various channels, including B2B marketplaces, partner relationship management, subscription billing, cloud distribution, and device application management.
For procurement needs, AppDirect facilitates buying and managing technology services with features like procurement marketplaces, cloud lifecycle management, AI lifecycle management, and support solutions. The platform integrates a diverse catalog of software, infrastructure, connectivity, energy, and other services, supporting industries such as communications, software companies, manufacturing, and financial services.
Features
- B2B Marketplace: Launch white-labeled marketplaces for selling recurring technology services
- Subscription Billing: Automate billing processes with support for multiple payment methods and gateways
- Partner Relationship Management: Manage reseller networks and automate partner sales
- Procurement Marketplace: Streamline buying and management of technology services
- AI Lifecycle Management: Create, deploy, and manage AI agents as part of digital procurement capabilities
Use Cases
- Launch an app store for selling SaaS products
- Scale a partner ecosystem for indirect sales channels
- Automate subscription billing for cloud services
- Offer self-service procurement for internal IT marketplaces
- Manage a reseller program to expand sales networks
