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Tagstack
Audit any GTM container instantly with AI-powered insights

What is Tagstack?

Tagstack enables users to inspect and audit any Google Tag Manager container instantly, without needing access to the container itself. The platform provides full observability and quality rating of the setup, assessing container health with detailed metrics. It helps identify marketing technologies used within containers and offers features like container recovery for lost access, sharing audit results with teams, and automation through API integration.

The tool includes an AI code explainer to help users understand complex configurations and supports agentic workflows through MCP Server integration with Claude.ai, ChatGPT, and other LLM providers. With millions of containers scanned and thousands of technologies identified, Tagstack assists analytics experts in optimizing their tracking setups and streamlining lead discovery processes.

Features

  • Audit: Inspect and assess container setup quality in seconds with full observability and quality rating
  • Container Recovery: Recover lost Google Tag Manager containers by scanning and exporting them for reimport
  • Sharing: Save scan snapshots and share audit results publicly with team members to track setup evolution
  • API Integration: Automate audits and lead discovery by calling audit, save scan, or technology list functions via API
  • AI Code Explainer: Use artificial intelligence to explain complex code configurations within containers
  • MCP Server: Augment agentic workflows by accessing tagstack data directly from LLM providers like Claude.ai and ChatGPT

Use Cases

  • Auditing Google Tag Manager containers for setup quality and compliance
  • Recovering lost access to Google Tag Manager containers by exporting and reimporting them
  • Sharing container audit results with team members for collaborative analysis
  • Automating lead discovery by identifying marketing technologies used on websites
  • Integrating container data into agentic workflows with LLM providers for enhanced analysis
  • Explaining complex code configurations within containers using AI assistance

FAQs

  • Does tagstack need access to my Google Account?
    No, tagstack does not require access to your Google Account to inspect and audit Google Tag Manager containers.
  • Does tagstack store my scan results?
    Tagstack offers a Saved Scan feature that stores snapshots of your container at audit time, which can be shared with your team.
  • Do you offer a free trial?
    Tagstack provides a Free plan with 5 audits and 1 saved scan, allowing users to try the tool without a paid trial period.
  • Can I export the container's JSON?
    Yes, paid plans include GTM container exports, allowing you to export the container's JSON for recovery or analysis purposes.
  • Are failed scans or search counted?
    The content does not specify whether failed scans or searches are counted towards usage limits.

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