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What is Benchmark Intelligence?
Benchmark Intelligence offers a robust platform designed for brick and mortar businesses to gather instant customer feedback. It utilizes automated SMS surveys and text-based communication to enable companies to connect with their customers in real-time. This approach allows businesses to quickly understand customer sentiments and address their experiences as they happen, fostering a responsive customer service environment.
By facilitating direct engagement, Benchmark Intelligence helps businesses resolve issues from unhappy customers promptly, thereby enhancing customer loyalty. Furthermore, the platform encourages satisfied customers to share their positive experiences on review sites like Google Reviews, which can significantly boost a company's online reputation and attract new clientele. The system includes features such as AI-powered sentiment analysis to provide deeper insights into customer feedback.
Features
- SMS Surveys (Feedback Navigator): Send instant automated surveys to customers via text when they message a designated number to collect and track feedback.
- SMS Instant Chat (EngageChat): Engage in real-time, two-way text message conversations with customers to address inquiries or resolve issues promptly.
- AI Sentiment Analysis: Automatically analyze customer feedback to understand underlying sentiment (e.g., positive, negative, neutral) and identify key trends.
- Google Review Automation: Encourage satisfied customers to share their positive experiences by prompting them to leave reviews on Google.
- Real-Time Notifications: Receive instant alerts for new customer feedback and follow-up requests to enable quick responses.
- Comprehensive Reporting: Access dashboards with basic or advanced analytics on customer feedback, sentiment trends, and overall performance.
Use Cases
- Collecting instant feedback from customers at physical locations such as restaurants, retail stores, and bank branches.
- Resolving customer complaints and issues quickly through direct SMS communication to improve satisfaction.
- Enhancing customer loyalty and retention for brick & mortar businesses by actively engaging with feedback.
- Increasing the volume and quality of positive online reviews on platforms like Google to improve online reputation.
- Monitoring customer experience in real-time across multiple business locations.
- Understanding customer sentiment and preferences through AI-driven analysis of textual feedback.
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