What is Selma.ai?
Selma.ai functions as an AI-powered Sales Development Representative (SDR), automating key outbound sales tasks. It leverages a database of 275 million prospects, sourced through a partnership with Apollo, to identify and engage potential customers based on your ideal customer profile (ICP). Selma is designed to handle the entire outreach process, from researching prospects and crafting hyper-personalized emails to managing intelligent follow-ups based on email responses or lack thereof.
This AI assistant can understand email replies, determine the appropriate next action (like scheduling a follow-up or handing over the conversation), and manage thousands of prospect interactions simultaneously across multiple languages. By taking over repetitive tasks like cold outreach, follow-ups, and managing unsubscribes, Selma aims to free up human sales teams to focus on closing deals and capitalizing on qualified leads identified by the AI. It ensures persistence in follow-ups and maintains a polite, effective communication style.
This AI assistant can understand email replies, determine the appropriate next action (like scheduling a follow-up or handing over the conversation), and manage thousands of prospect interactions simultaneously across multiple languages. By taking over repetitive tasks like cold outreach, follow-ups, and managing unsubscribes, Selma aims to free up human sales teams to focus on closing deals and capitalizing on qualified leads identified by the AI. It ensures persistence in follow-ups and maintains a polite, effective communication style.
Features
- AI Sales Assistant: Functions as a virtual Sales Development Representative (SDR).
- Prospect Database Access: Utilizes a database of 275M prospects via Apollo partnership.
- ICP Definition: Allows users to define their Ideal Customer Profile for targeted prospecting.
- Hyper-Personalized Outreach: Researches prospects to create tailored email messages.
- Intelligent Follow-ups: Analyzes email responses (or lack thereof) to determine the best follow-up strategy.
- Automated Actions: Handles follow-ups, unsubscribes, and conversation handovers automatically.
- Multi-Language Support: Supports communication in 42 languages.
- Scalable Outreach: Manages thousands of prospect conversations simultaneously.
Use Cases
- Automating outbound sales prospecting and outreach.
- Generating qualified leads and scheduling sales meetings.
- Scaling sales development efforts without hiring more SDRs.
- Managing personalized email campaigns at scale.
- Ensuring consistent and persistent follow-up with prospects.
- Improving sales team productivity by handling repetitive tasks.
- Conducting multi-lingual sales outreach.
FAQs
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Can AI really build relationships with humans?
Yes, Selma is programmed to follow the best practices of sales representatives, potentially being more consistent, patient, and polite than humans. It understands email responses (signals) and takes appropriate actions based on them. -
Which languages does Selma support?
Selma supports 42 languages, including English, German, French, Italian, and Spanish. -
How many conversations can Selma manage simultaneously?
There is effectively no limit; Selma can manage more conversations than typically needed. -
Is Selma suitable for users without AI or technical expertise?
Yes, the platform is designed to be user-friendly, and experts are available to help configure Selma for your business needs without requiring programming skills. -
How does Selma handle different email responses?
Selma interprets email replies as 'signals' and connects each signal to a pre-defined, customizable action. For example, a 'not interested right now' signal might trigger a follow-up action in 6 months.
Helpful for people in the following professions
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