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Fairgen
Boost Your Survey for Granular Insights

What is Fairgen?

Fairgen is a platform designed to modernize data collection in market research through the use of synthetic data. It leverages predictive augmented synthetic respondents to enhance the analysis of under-represented groups, effectively boosting the reliability and depth of survey results.

The platform offers a range of tools, including Fairgen Boost, which significantly improves the understanding of niche audiences, and Fairgen Labs, focused on developing next-generation AI solutions for research and insights. Additionally, Fairgen provides quality assurance features to detect and remove fraudulent or unwanted survey responses, ensuring the overall integrity of the data.

Features

  • Boost: Enhances analysis of niche audiences with AI-generated synthetic data.
  • Quality Assurance: Detects and removes fraudulent and unwanted survey responses.
  • Report Automation: Automates the creation of insight decks (Coming Soon).

Use Cases

  • Brand Trackers
  • Consumer & Shopper Research
  • Political Research
  • Customer Experience (CX)
  • Employee Experience (EX)

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