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OpinioAI
Synthetic Market Research: Discover what makes your customers tick, instantly

What is OpinioAI?

OpinioAI leverages the power of Large Language Models to revolutionize market research. This innovative platform enables businesses to generate synthetic representations of their target audience, allowing for in-depth exploration of customer preferences, opinions, and behaviors without the need for time-consuming and costly traditional research methods.

With OpinioAI, users can analyze existing data, synthesize new insights from target personas or segments, and evaluate content from the perspective of their intended audience. The platform offers features such as AI persona building, market segment creation, and the ability to fine-tune custom AI models based on existing data. This makes OpinioAI an invaluable tool for marketers, researchers, and businesses seeking to gain deep customer insights quickly and efficiently.

Features

  • Synthetic Persona Builder: Create AI-powered representations of target customers
  • Ask Away: Interact with AI personas to gather insights and opinions
  • Analyze: Process and analyze existing datasets, reports, or academic papers
  • Evaluate: Get feedback on positioning statements, value propositions, and creatives
  • Fine-tuning: Create custom AI models based on existing data
  • Synthetic Research: Generate insights from AI-created market segments

Use Cases

  • Market research and customer behavior analysis
  • Product development and feature prioritization
  • Pricing strategy evaluation
  • Content and messaging optimization
  • Expansion into new markets
  • Academic research and surveys
  • Recycling and enhancing existing research data

FAQs

  • What are OpinioAI Credits?
    OpinioAI credits are consumed when interacting with the AI. Different tasks require varying amounts of credits. For example, asking an AI persona a question costs 1 credit, while processing a document for analysis costs 15 credits.
  • What are AI Personas in OpinioAI?
    AI personas are synthetic representations of your core buyer persona that you can interact with in OpinioAI. You can create personas with various attributes and chat with them or ask them to evaluate your messaging from their perspective.
  • What is Synthetic Research in OpinioAI?
    Synthetic research involves researching an entire synthetic market segment. Users define segment attributes, specify questions, and conduct insights research at scale using AI-generated responses.
  • Does OpinioAI offer discounts for students and academics?
    Yes, OpinioAI offers discounts for students and academics. Interested parties can reach out to hello@opinio.ai to discuss further details.
  • Can I fine-tune AI models with my own data in OpinioAI?
    Yes, OpinioAI offers fine-tuning capabilities where you can use your existing data from surveys or interviews to focus the AI model and generate higher quality outputs. This is an advanced feature that may require some skills to prepare the data.

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