ZonTools vs Scale Insights Detailed comparison features, price

ZonTools

ZonTools leverages proprietary AI technology to revolutionize Amazon PPC campaign management. The platform automatically optimizes advertising campaigns across Sponsored Display, Sponsored Brand, and Sponsored Product Ads, enabling sellers to maximize their visibility on Amazon's prime real estate.

The system communicates with Amazon multiple times daily to make intelligent adjustments based on performance data, helping sellers achieve higher sales and profitability while significantly reducing time spent on campaign management. With features like KeyWord Miner™, Term-Inator™, and ASIN-Ator™, the platform provides comprehensive automation for both Amazon Seller Central and Merch by Amazon users.

Scale Insights

Developed by a team of five Amazon FBA sellers with over $200M in revenue, it provides users with unparalleled control over their advertising strategies. This advanced solution delivers precise automation and transparency, helping businesses save time, increase traffic and organic sales, and maximize profits.

The platform allows users to craft intricate workflows and customize strategies for specific campaign goals, offering over 200 parameters and 11 unique algorithms. It provides a detailed preview of upcoming changes, step-by-step calculations of algorithm computations, and historical change audits, ensuring a high level of transparency and operational efficiency.

ZonTools

Pricing

Paid

From 9$

Scale Insights

Pricing

Paid

From 78$

ZonTools

Features

AI Optimization: Proprietary AI technology for continuous campaign optimization
Multi-Channel Support: Management for Sponsored Display, Brand, and Product Ads
Automated Bidding: Smart bid adjustments based on performance metrics
Keyword Management: Automatic keyword mining and negative term identification
Real-time Monitoring: Multiple daily checks and adjustments
Cross-promotion: Portfolio product promotion across listings
Competitive Advertising: Strategic placement on competitor listings

Scale Insights

Features

Automation Rules: Craft intricate workflows and stack multiple rules to customize strategies.
Granular Control: Utilize over 200 parameters and 11 unique algorithms for precise ad management.
Transparency: Preview upcoming changes, review algorithm computations, and audit automation changes.
Pre-set Strategies: Access expert-crafted strategies and video tutorials.
Performance Insights: Uncover correlations between pricing, advertising strategies, promotions, and organic sales.

ZonTools

Use cases

Automated PPC campaign management
Competitive advertising placement
Brand protection through defensive campaigns
Portfolio cross-promotion
Keyword optimization
Ad spend reduction
Sales growth automation

Scale Insights

Use cases

Automating Amazon PPC campaign management
Optimizing bids and budgets for keywords and targets
Improving ad performance based on detailed analytics
Scaling advertising strategies across multiple products and marketplaces
Implementing expert-designed advertising strategies

ZonTools

FAQs

How often is the data updated and campaigns optimized?

PPC data is updated 10 times a day, and optimization engines run every 6 hours, including Keyword Miner™ and Term-Inator™ operations.

What marketplaces are supported?

ZonTools supports all marketplaces that are supported by the Amazon SP-API and stays up to date with any new markets added by Amazon.

Can I control multiple Accounts or Marketplaces under ONE dashboard?

Yes, you can control any number of Seller Central accounts under one ZonTools login and unified dashboard, though billing is separate for each marketplace.

Does ZonTools work with AMS or HSA?

No, currently ZonTools only works with Amazon Sponsored Products accessible through the Campaign Manager section in Seller Central.

Scale Insights

FAQs

What will I get with my free trial?

You get full access to all the features, including PPC analytics and automation tools. However, you can only automate PPC for 1 product in 1 country.

Are there any hidden fees?

No. There are no setup fees, no cancellation fees, and no contracts.

Is my data confidential and secure?

Yes, your confidentiality is extremely critical to us, and we will never share your data with anyone.We also take security seriously. We store your data with a leading database provider secured by industry standards. We will also delete your data entirely after account deactivation.

How does Automated ASINs works?

One automated ASIN allows you automate your ads associated with one ASIN in a country.For example, if you have 10 products each in USA, UK, and Canada, but you only want to automate 1 ASIN in USA, the same ASIN in UK, and another ASIN in Canada, you will need 3 automated ASINs.You can always reassign the automated ASIN to another ASIN at any time.

Which Amazon marketplaces do you support?

We support United States, Canada, Mexico, United Kingdom, Germany, France, Italy, Spain, Netherlands, Japan, Singapore and Australia.