Influencity
VS
Traackr
Influencity
Influencity is a comprehensive influencer marketing platform designed to streamline every aspect of influencer marketing campaigns. Powered by AI, it provides tools to discover, analyze, and manage influencers efficiently.
The platform offers in-depth analytics on any public influencer profile, helping businesses make data-driven decisions. Influencity facilitates the entire campaign lifecycle, including influencer recruitment, outreach, relationship management, campaign execution, seeding and result measurement. It also integrates with e-commerce platforms like Shopify for streamlined product seeding.
Traackr
Traackr is a comprehensive influencer marketing software designed for data-driven marketers seeking to effectively manage, optimize, and scale their influencer programs. Suitable for both complex global organizations and agile small teams, Traackr empowers users with deep analytics, campaign management capabilities, influencer discovery, content tracking, and ROI measurement functionalities. The platform integrates robust data benchmarking and competitive intelligence, supporting strategic investment decisions and performance optimization.
Utilizing one of the world’s largest influencer databases, Traackr offers visibility into market trends, enables partnership alignment, and streamlines product seeding, paid campaigns, affiliate management, and compliance. Its user-focused dashboard and actionable insights help organizations maximize engagement, ensure compliance, and improve spend efficiency across influencer marketing initiatives.
Pricing
Influencity Pricing
Influencity offers Free Trial pricing .
Traackr Pricing
Traackr offers Paid pricing with plans starting from $2709 per month .
Features
Influencity
- Influencer Discovery: Find relevant influencers based on campaign needs using AI-powered search and filtering.
- Influencer Analysis: Access comprehensive statistics on any public influencer profile.
- Influencer Database: Organize and manage influencer relationships with a customizable database.
- Campaign Management: Streamline campaign workflows with tools for task assignment and progress tracking.
- Influencer Seeding: Integrate with Shopify to automate product seeding campaigns.
- Performance Measurement: Analyze campaign performance and ROI with detailed data and reports.
- Influencer Payments: Pay multiple influencers in any currency.
Traackr
- Influencer Discovery: Find and vet relevant influencers from a vast global database.
- Campaign Management: Organize, execute, and track influencer campaigns efficiently.
- Influencer Analytics: Analyze influencer performance and impact across marketing initiatives.
- Content Tracking: Monitor and measure influencer-created content for brand engagement.
- ROI Measurement: Quantify the impact of influencer campaigns with detailed return on investment analytics.
- Competitive Intelligence: Benchmark program performance against competitors in the industry.
- Product Seeding: Streamline the distribution of products to influencers with integrated logistics.
- Affiliate Management: Oversee and manage social commerce and affiliate programs.
- Budget Optimization: Allocate and optimize influencer marketing spend for maximum efficiency.
- Compliance & Governance: Ensure compliance and maintain transparency in all influencer collaborations.
Use Cases
Influencity Use Cases
- Finding and vetting influencers for brand collaborations.
- Managing influencer relationships and communication.
- Planning and executing influencer marketing campaigns.
- Tracking campaign performance and measuring ROI.
- Streamlining product seeding and gifting to influencers.
- Analyzing influencer demographics and audience engagement.
Traackr Use Cases
- Identifying impactful influencers for brand campaigns.
- Launching and managing multi-channel influencer marketing programs.
- Tracking content performance and audience engagement on social media.
- Optimizing influencer selection and measuring ROI of marketing investments.
- Managing affiliate programs and product seeding initiatives.
- Benchmarking influencer marketing performance against market competitors.
- Coordinating global campaigns across teams and agency partners.
- Improving compliance and governance for large-scale influencer programs.
FAQs
Influencity FAQs
-
What Are the Influencity Pricing Plans?
Influencity offers 3 pricing options to cover all your needs. Professional: Perfect for businesses that carry out end-to-end influencer marketing campaigns throughout the year. Business: The solution for brands and agencies that invest heavily in influencer marketing strategies. Enterprise: Let us tailor a plan that meets your specific needs. -
Can I Change to a Different Plan Once I’ve Subscribed?
Yes, you can upgrade at any time and your current payment will be put toward your new subscription costs. -
How Can I Cancel My Subscription?
You can cancel at any time from your account settings menu. To do so, just click on 'Products & Billing' to open your subscription details. Right below your plan description, you'll find a button that says 'Cancel subscription.' -
What Payment Methods Are Accepted at Influencity?
Payment can be processed through credit or debit card or bank transfer. -
Does Influencity offer additional services such as campaign strategy, influencer hiring, management, etc?
No, we are not a marketplace or an agency and as such cannot offer support in hiring or managing influencers. However, our Customer Success team is available to help you learn how to make the most out of our platform.
Traackr FAQs
-
Can I add extra users to my Traackr account?
Yes, you can add extra users for an additional fee beyond the minimum number included in your subscription. -
Do you offer a free trial?
Traackr offers free trials on a case-by-case basis; interested users can contact the sales team for more information. -
Is Traackr suitable for large global organizations?
Yes, Traackr serves complex, multi-brand, and global organizations, as well as smaller teams and agencies. -
What payment options are available for Traackr?
Agreements are annual with payment typically upfront, though alternative payment options are available for a premium. -
Are influencer searches and campaign management unlimited?
All packages offer unlimited influencer searches, campaign management, CRM size, and content captures, with limits only on the number of user accounts.
Influencity
Traackr
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