CoSupport AI
What is Tango Eye?
Tango Eye provides a retail analytics solution designed to enhance offline store performance by transforming existing CCTV camera infrastructure into a powerful data-gathering tool. Leveraging industry-first AI and computer vision technology, it offers retailers deep insights into customer behavior and store operations without requiring new hardware investments.
The platform delivers accurate metrics such as footfall (excluding staff), distinguishes between engaged shoppers and casual visitors, tracks shopping journeys, and analyzes zone-specific traffic and dwell times. Furthermore, Tango Eye helps identify missed sales opportunities, understand the reasons behind them, monitor operational compliance like store opening times, and track infrastructure health, enabling data-driven decisions to improve conversion rates and overall efficiency.
Features
- CCTV Integration: Transforms existing CCTV cameras into an analytics tool using AI and computer vision.
- Accurate Footfall Tracking: Measures foot traffic accurately, excluding store staff and counting individuals/groups.
- Shopper Journey Mapping: Tracks customer paths and engagement levels throughout the store.
- Zone Performance Analysis: Analyzes traffic, dwell time, demographics, and heatmaps for specific store zones.
- Missed Opportunity Identification: Segments customers (bounced, missed, converted) and analyzes reasons for lost sales.
- Demographic Analysis: Identifies customer age and gender using computer vision.
- Operational Monitoring: Tracks store opening/closing times, SOP compliance, and infrastructure health (camera/network downtime).
- Actionable Insights: Provides data to optimize store layout, staffing, and sales strategies to boost conversion rates.
Use Cases
- Improving store conversion rates.
- Optimizing store layout based on customer traffic and dwell time.
- Measuring marketing campaign effectiveness through footfall analysis.
- Enhancing staff performance and accountability in sales interactions.
- Understanding customer demographics for targeted merchandising.
- Reducing lost sales by identifying friction points in the customer journey.
- Ensuring operational compliance (e.g., store opening times).
- Monitoring and maintaining CCTV and network infrastructure health.
- Benchmarking performance across multiple store locations.
Related Queries
Helpful for people in the following professions
Tango Eye Uptime Monitor
Average Uptime
97.59%
Average Response Time
4309.4 ms
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