Memorable - AI to predict the impact of Ad Creative

Memorable AI to predict the impact of Ad Creative

What is Memorable?

Memorable is a cutting-edge AI platform that revolutionizes advertising creative optimization through predictive analytics and real-time testing. The platform leverages deep-learning models to analyze thousands of creative elements within ads, providing instant feedback and recommendations for improvements across multiple digital platforms including Meta, Instagram, TikTok, and YouTube.

With proven results showing up to 123% higher ROAS and the highest accuracy in the industry, Memorable's AI co-pilot guides users through every creative decision from concept to final version. The platform processes over 13 million human reactions to ads, enabling brands to make data-driven decisions before spending on media, while optimizing both digital and non-digital publication channels.

Features

AI-Based Creative Testing: Pre-flight predictions for ad performance metrics in seconds
Deep Learning Analysis: Detection of thousands of creative elements within each ad
Multi-Platform Optimization: Support for Meta, Instagram, TikTok, YouTube, and out-of-home channels
Performance Metrics: Predictions for CTR, Engagement Rate, VTR, Brand Lift, and Conversion Rate
Competitive Analysis: Monitor industry trends and winning strategies based on ad history

Use Cases

Pre-testing ad creative before media spend
Optimizing digital advertising campaigns
Improving brand recall and engagement
Analyzing competitor advertising strategies
Creating data-driven marketing campaigns
Optimizing out-of-home advertising
Validating creative decisions with AI insights

FAQs

Why is Memorable better than other AI companies for ad creatives?

Memorable has the highest accuracy in industry and academia, using deep-learning models to identify creative elements driving impact for each brand on each channel. It provides data-driven feedback in seconds for key digital platforms, supporting both branding and performance.
What's the ROI of Memorable?

A/B tests show 72% higher sales, 47% lower Cost-per-click, 60% higher View-through rate, and 64% to 93% lower Cost per Brand-recall-lift. The platform helps reduce marketing costs while achieving the same market results.
At what stage is Memorable useful?

Memorable helps from day 1 in the creative process until publication, supporting both creative strategy (planning campaigns/building briefs) and pretest & optimization (pre-flight and during production).