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What is BrightEdge?
BrightEdge offers a comprehensive enterprise SEO solution designed to empower marketers with real-time insights and data-driven optimization capabilities. The platform helps businesses understand customer search intent, identify competitive landscapes, prioritize marketing efforts, and monitor content performance at any level of detail.
It offers a suite of tools designed to connect search, content, and social, allowing for a holistic approach to digital marketing. BrightEdge empowers teams to win at SEO, succeed with content and provide solutions for digital marketing teams.
Features
- Autopilot: Automates SEO tasks and optimizations.
- Data Cube: Research tool to analyze keywords, content, and competitors.
- Intent Signal: Understand the intent behind search queries.
- Content Advisor: Guides content creation and optimization.
- HyperLocal: Optimizes for local search results.
- StoryBuilder: Visualize and communicate SEO performance and insights.
- Opportunity Forecasting: Predicts the business impact of SEO efforts.
Use Cases
- Tracking and optimizing website performance using deep data and web-wide context.
- Building successful, high-performing websites for business and brand awareness.
- Creating high-performing content that is easily discoverable by customers.
- Measuring the ROI of SEO and content marketing efforts.
- Analyzing performance against competitors.
- Optimizing for local search results.
- Improving Mobile Search Optimization.
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