What is SocialBot?
SocialBot is an AI-driven platform designed to automate and optimize advertising campaigns on Facebook, Instagram, and Google specifically for the automotive and powersports sectors. It streamlines the process of creating real-time ads based on current inventory, ensuring that promotions feature accurate pricing, images, and availability. The system automatically pulls daily inventory data and compares it with existing information to keep ads up-to-date, including support for multiple images per vehicle for Facebook OFD campaigns.
Primarily built as a white-label solution for digital marketing agencies, SocialBot offers features like automated ad creation, intelligent spend management that shifts budgets based on performance, and co-op eligibility support through custom overlays. Partners gain access to a comprehensive dashboard displaying key performance metrics such as spend, cost per visit, reach, and engagement rates, segmented by vehicle body style. The platform aims to simplify digital advertising for agencies and dealers, reducing manual labor and maximizing campaign effectiveness.
Features
- Automated Ad Creation: Automatically builds ads based on daily inventory feeds for Facebook, Instagram, and Google.
- AI-Powered Optimization: Uses AI to optimize ad spend across campaigns based on performance.
- Inventory Integration: Pulls daily inventory data to ensure ad accuracy (price, images, availability).
- Spend Management: Automatically shifts resources based on category performance and includes safeguards against overspending.
- Co-Op Eligibility: Supports co-op advertising requirements with custom header/footer overlays on ads.
- Agency Admin Tool: Allows agencies to create and customize campaigns (budget, status, UTM, copy, location, CTA).
- Performance Dashboard: Provides partners access to key metrics like spend, visitors, CPV, reach, and engagement.
- Automated Reporting: Delivers weekly email reports on location performance.
Use Cases
- Automating social media advertising for car dealerships.
- Managing Google Ads for powersports businesses.
- Optimizing ad spend for automotive inventory campaigns.
- Providing white-label ad solutions for digital marketing agencies serving auto clients.
- Ensuring co-op eligibility for automotive Facebook and Instagram ads.
- Running targeted ad campaigns based on real-time vehicle inventory.
FAQs
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What platforms does SocialBot support for advertising?
SocialBot supports automated ad creation and optimization for Facebook, Instagram, and Google. -
Is SocialBot suitable for digital agencies?
Yes, SocialBot is specifically designed as a white-label solution for digital agencies, particularly those with automotive or powersport clients. -
How does SocialBot handle ad spend?
The platform optimizes performance based on how each body style or category is performing, shifting resources accordingly, and includes safeguards against overspending. -
Can SocialBot ads meet co-op advertising requirements?
Yes, SocialBot can overlay custom headers and/or footers on ads to meet common co-op eligibility requirements. -
How does SocialBot keep ads updated with current inventory?
The platform pulls daily inventory feeds and compares them with existing data to display current price, images, and availability.
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Average Response Time
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