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What is Retina AI?
Retina AI offers a sophisticated platform for businesses, particularly in e-commerce and subscription models, to forecast Customer Lifetime Value (CLV) from the outset. It delivers highly accurate CLV predictions (over 90% accuracy), enabling companies to gain deeper insights into customer segments and attributes that drive profitability. By leveraging these predictive insights, businesses can optimize their marketing spend, improve customer acquisition strategies, and enhance retention efforts for high-value customers.
The platform provides actionable analytics and integrates with key advertising platforms like Facebook and Google Ads, facilitating the application of CLV data to refine media tactics and scale operations profitably. Retina AI aims to shift business forecasting from relying solely on past behavior to utilizing predictive models for more accurate future revenue and customer behavior projections, ultimately helping companies make more informed, profitable decisions.
The platform provides actionable analytics and integrates with key advertising platforms like Facebook and Google Ads, facilitating the application of CLV data to refine media tactics and scale operations profitably. Retina AI aims to shift business forecasting from relying solely on past behavior to utilizing predictive models for more accurate future revenue and customer behavior projections, ultimately helping companies make more informed, profitable decisions.
Features
- Predictive CLV Scores: Delivers customer-level Retina Intelligence scores with 90%+ accuracy.
- CLV Analytics Dashboards: Provides reports to understand high-performing segments and attributes.
- Data Integration: Offers CSV uploader, Shopify data connector, and integrations with Facebook & Google Ads.
- Model Validation & Monitoring: Includes accuracy reporting and model performance monitoring.
- Data Explorer: Enables fast and easy CLV analysis.
- REST API Access: Allows real-time retrieval of Retina Intelligence scores for any customer (Premium Package feature).
- Competitive CLV Intelligence: Provides insights into competitive landscape (Premium Package feature).
- CLV Impact Reporting: Shows the impact of CLV strategies (Premium Package feature).
Use Cases
- Optimize Return on Ad Spend (ROAS) using predictive CLV data.
- Reduce Customer Acquisition Cost (CAC) by targeting high-value customers.
- Improve customer retention strategies based on CLV insights.
- Generate more accurate business forecasts using predicted customer behavior.
- Identify profitable customer segments for targeted marketing campaigns.
- Measure media payback and customer performance more effectively.
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