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What is Makaira?
Makaira elevates e-commerce performance with a suite of AI-powered solutions designed to optimize search, personalization, promotions, and storefront management. Leveraging machine learning, it analyzes customer interactions to tailor content and recommendations, delivering a dynamic and individualized online shopping experience. The platform offers fast integration with leading e-commerce systems and enables centralized control of essential features, such as search, filters, A/B testing, and feed management.
With Makaira's intuitive page editor and headless CMS, users can rapidly create landing pages, orchestrate promotional campaigns, and manage multi-channel product feeds with ease. The open architecture and flexible modules empower marketing teams to independently shape storefronts and SEO strategies, all while reducing development times and increasing shop performance for significant business growth.
Features
- AI Search & Filter: Intelligent product search, smart sorting, and synonym handling.
- Personalization with Machine Learning: Tailors recommendations and user experience based on behavioral analytics.
- A/B Testing: Integrated split testing for pages, sorting, and recommendations.
- Flexible Promotions: Dynamic banners and targeted promotion placements in search and categories.
- Headless CMS & Storefront: Platform-agnostic architecture compatible with leading shop systems.
- Feed Engine: Streamlined management and export of product data for multiple sales channels.
- Intuitive Page Editor: Rapid creation of landing pages and content worlds without coding.
- Easy Integration: Ready-to-use modules for systems like Shopify, Shopware, Magento, and more.
Use Cases
- Enhancing the product search and filtering experience in online shops.
- Boosting conversion rates with AI-powered personalization and targeted recommendations.
- Running and analyzing A/B tests to optimize storefront performance.
- Managing and scheduling dynamic promotional campaigns throughout the store.
- Creating and managing content-rich landing pages for marketing initiatives.
- Simplifying the process of exporting and managing product feeds for multiple channels.
- Allowing marketing teams to independently update and personalize the store without developer input.
FAQs
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Which e-commerce platforms are compatible with Makaira?
Makaira integrates seamlessly with major platforms including Shopify, Shopware, OXID eShop, Magento, and Plentymarkets. -
Does Makaira provide built-in A/B testing features?
Yes, Makaira includes an integrated A/B testing module for storefront pages, product recommendations, and sorting logic. -
Can marketing teams use Makaira without coding knowledge?
Yes, Makaira's intuitive page editor and headless CMS empower marketing teams to shape content and promotions independently, without requiring developer support. -
What kind of product recommendation features does Makaira offer?
Makaira uses machine learning to generate personalized product recommendations based on user interactions, similarity analysis, and buyer data.
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Makaira Uptime Monitor
Average Uptime
100%
Average Response Time
550.5 ms
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