What is BuzzSumo?
BuzzSumo empowers marketers and PR professionals to make informed decisions and achieve superior results. It provides a comprehensive suite of tools to analyze billions of articles and posts, identify key influencers, track brand mentions, and understand content performance across various platforms, including Facebook, X (Twitter), Reddit, YouTube, and TikTok.
With BuzzSumo, users gain access to powerful features for content ideation, competitor analysis, crisis alerting, digital PR outreach, and influencer marketing optimization. It is used to stay ahead of trends, create compelling content, build relationships with influential voices, and manage brand reputation effectively.
Features
- Content Discovery: Identify trending topics and viral content ideas.
- Content Research: Index billions of articles and posts to analyze content performance.
- Find Influencers: Identify the right influencers across multiple social media platforms.
- Monitoring: Track online mentions, trends, and updates for brands, keywords, and competitors.
- Chrome Extension: Analyze content and competitor metrics while browsing.
- Media Database & Outreach: Find and connect with journalists relevant to specific topics.
Use Cases
- Competitor Intelligence
- Content Strategy Creation
- Crisis Alerting and Brand Protection
- Digital PR Outreach
- Influencer Marketing Optimization
- Video Marketing Strategy Development
FAQs
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Can I pay by invoice?
We can only provide invoicing on Enterprise plans when paid yearly. Invoices are then paid via bank transfer. All other plans must be paid for by credit/debit card. -
What’s the difference between an Alert and a mention?
Alerts are notifications set up by users. Mentions are online references that trigger these Alerts. In BuzzSumo you can set up Alerts for keyword mentions, URLs, and domains. There are six different types of Alert: brand, keyword, content, backlink, competitor, and journalist. -
Can I get a refund?
We allow you to cancel at any time, but bear in mind you will still be charged for the full duration of your subscription. For example, if you subscribe to an annual plan and decide to cancel after two months, we cannot issue a refund for the remaining 10 months. Equally, if you subscribe to a monthly plan and cancel on day 10, we will be unable to refund the remaining 20 days pro rata. -
Do you offer non-profit discounts?
Yes! We offer discounts for NGOs and registered charitable non-profits. We also offer discounts for educational institutions using BuzzSumo in the classroom. Please contact us to learn more.
