What is Compose?
Compose is a comprehensive A/B testing and conversion rate optimization platform designed for businesses seeking scalable experimentation solutions. The platform enables users to create and execute A/B/n and split URL tests with custom goals, audience segmentation, and triggers while providing real-time analytics and statistical calculations.
With its unique pay-as-you-go pricing model, Compose charges only for monthly tested users, making it an affordable option for companies with fluctuating traffic. The platform includes collaborative CRO strategic planning tools, no-code Shopify integration, and upcoming AI hypothesis generation capabilities to help teams optimize conversion rates effectively.
Features
- Pay-as-you-go pricing: Only pay for monthly tested users with no long-term commitments or minimums
- Unlimited experiments: No limits on test numbers, variants, or projects for any plan
- Collaborative CRO tools: Hypothesis backlog, prioritization scoring, and experimentation roadmap features
- Real-time analytics: Auto-calculated frequentist statistical calculations with easy-to-understand reports
- No-code Shopify integration: Create template and theme experiments without writing code
Use Cases
- Optimizing e-commerce conversion rates through A/B testing
- Testing website design variations to improve user experience
- Validating marketing campaign effectiveness through split URL testing
- Prioritizing CRO initiatives with data-driven hypothesis planning
- Scaling experimentation efforts across multiple websites or projects
FAQs
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How does the pricing work for Compose?
Compose uses a usage-based pricing model where you pay $0.0012 per Monthly Tested User (MTU). You're only billed for the actual tested users each month, with no long-term contracts or minimum commitments. -
What happens if I don't run any experiments in a month?
If you don't conduct any experiments during a month, you won't incur any charges for testing (though Advanced Support plan subscribers would still pay their subscription fee). -
What support options are available?
Compose offers a free 1-hour onboarding session, email support, tutorial videos, and a support center. Additional paid options include an Advanced Support package and half-day or full-day sessions with technical team members. -
Can I integrate Compose with other analytics tools?
Yes, Compose integrates with GA4 and BigQuery, allowing you to export raw data for deeper analysis and reporting. -
Is there a free trial available?
While there's no traditional free trial, you can explore the platform for free until you launch your first experiment without incurring any charges.
