Agent skill
marketing-skills
42 marketing agent skills and plugins for Claude Code, Codex, Gemini CLI, Cursor, OpenClaw, and 6 more coding agents. 7 pods: content, SEO, CRO, channels, growth, intelligence, sales. Foundation context + orchestration router. 27 Python tools (stdlib-only).
Install this agent skill to your Project
npx add-skill https://github.com/alirezarezvani/claude-skills/tree/main/marketing-skill
SKILL.md
Marketing Skills Division
42 production-ready marketing skills organized into 7 specialist pods with a context foundation and orchestration layer.
Quick Start
Claude Code
/read marketing-skill/marketing-ops/SKILL.md
The router will direct you to the right specialist skill.
Codex CLI
codex --full-auto "Read marketing-skill/marketing-ops/SKILL.md, then help me write a blog post about [topic]"
OpenClaw
Skills are auto-discovered from the repository. Ask your agent for marketing help — it routes via marketing-ops.
Architecture
marketing-skill/
├── marketing-context/ ← Foundation: brand voice, audience, goals
├── marketing-ops/ ← Router: dispatches to the right skill
│
├── Content Pod (8) ← Strategy → Production → Editing → Social
├── SEO Pod (5) ← Traditional + AI SEO + Schema + Architecture
├── CRO Pod (6) ← Pages, Forms, Signup, Onboarding, Popups, Paywall
├── Channels Pod (5) ← Email, Ads, Cold Email, Ad Creative, Social Mgmt
├── Growth Pod (4) ← A/B Testing, Referrals, Free Tools, Churn
├── Intelligence Pod (4) ← Competitors, Psychology, Analytics, Campaigns
└── Sales & GTM Pod (2) ← Pricing, Launch Strategy
First-Time Setup
Run marketing-context to create your marketing-context.md file. Every other skill reads this for brand voice, audience personas, and competitive landscape. Do this once — it makes everything better.
Pod Overview
| Pod | Skills | Python Tools | Key Capabilities |
|---|---|---|---|
| Foundation | 2 | 2 | Brand context capture, skill routing |
| Content | 8 | 5 | Strategy → production → editing → humanization |
| SEO | 5 | 2 | Technical SEO, AI SEO (AEO/GEO), schema, architecture |
| CRO | 6 | 0 | Page, form, signup, onboarding, popup, paywall optimization |
| Channels | 5 | 2 | Email sequences, paid ads, cold email, ad creative |
| Growth | 4 | 2 | A/B testing, referral programs, free tools, churn prevention |
| Intelligence | 4 | 4 | Competitor analysis, marketing psychology, analytics, campaigns |
| Sales & GTM | 2 | 1 | Pricing strategy, launch planning |
| Standalone | 4 | 9 | ASO, brand guidelines, PMM strategy, prompt engineering |
Python Tools (27 scripts)
All scripts are stdlib-only (zero pip installs), CLI-first with JSON output, and include embedded sample data for demo mode.
# Content scoring
python3 marketing-skill/content-production/scripts/content_scorer.py article.md
# AI writing detection
python3 marketing-skill/content-humanizer/scripts/humanizer_scorer.py draft.md
# Brand voice analysis
python3 marketing-skill/content-production/scripts/brand_voice_analyzer.py copy.txt
# Ad copy validation
python3 marketing-skill/ad-creative/scripts/ad_copy_validator.py ads.json
# Pricing scenario modeling
python3 marketing-skill/pricing-strategy/scripts/pricing_modeler.py
# Tracking plan generation
python3 marketing-skill/analytics-tracking/scripts/tracking_plan_generator.py
Unique Features
- AI SEO (AEO/GEO/LLMO) — Optimize for AI citation, not just ranking
- Content Humanizer — Detect and fix AI writing patterns with scoring
- Context Foundation — One brand context file feeds all 42 skills
- Orchestration Router — Smart routing by keyword + complexity scoring
- Zero Dependencies — All Python tools use stdlib only
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business-growth-skills
4 business growth agent skills and plugins for Claude Code, Codex, Gemini CLI, Cursor, OpenClaw. Customer success (health scoring, churn), sales engineer (RFP), revenue operations (pipeline, GTM), contract & proposal writer. Python tools (stdlib-only).
contract-and-proposal-writer
Contract & Proposal Writer
sales-engineer
Analyzes RFP/RFI responses for coverage gaps, builds competitive feature comparison matrices, and plans proof-of-concept (POC) engagements for pre-sales engineering. Use when responding to RFPs, bids, or proposal requests; comparing product features against competitors; planning or scoring a customer POC or sales demo; preparing a technical proposal; or performing win/loss competitor analysis. Handles tasks described as 'RFP response', 'bid response', 'proposal response', 'competitor comparison', 'feature matrix', 'POC planning', 'sales demo prep', or 'pre-sales engineering'.
customer-success-manager
Monitors customer health, predicts churn risk, and identifies expansion opportunities using weighted scoring models for SaaS customer success. Use when analyzing customer accounts, reviewing retention metrics, scoring at-risk customers, or when the user mentions churn, customer health scores, upsell opportunities, expansion revenue, retention analysis, or customer analytics. Runs three Python CLI tools to produce deterministic health scores, churn risk tiers, and prioritized expansion recommendations across Enterprise, Mid-Market, and SMB segments.
revenue-operations
Analyzes sales pipeline health, revenue forecasting accuracy, and go-to-market efficiency metrics for SaaS revenue optimization. Use when analyzing sales pipeline coverage, forecasting revenue, evaluating go-to-market performance, reviewing sales metrics, assessing pipeline analysis, tracking forecast accuracy with MAPE, calculating GTM efficiency, or measuring sales efficiency and unit economics for SaaS teams.
social-media-analyzer
Social media campaign analysis and performance tracking. Calculates engagement rates, ROI, and benchmarks across platforms. Use for analyzing social media performance, calculating engagement rate, measuring campaign ROI, comparing platform metrics, or benchmarking against industry standards.
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