Agent skill

market-analysis

Competitive research, SWOT analysis, and feature differentiation.

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Forks 31

Install this agent skill to your Project

npx add-skill https://github.com/majiayu000/claude-skill-registry/tree/main/skills/other/other/product-andreibesleaga-gabbe-2

SKILL.md

market-analysis Skill

This skill guides the research validation of a product idea against the market reality.

1. Competitive Analysis (Comparison Matrix)

Create a matrix of Direct and Indirect competitors.

Feature Us Competitor A Competitor B
Price $$ $$$ $
Speed Real-time Batch Real-time
UX Mobile-First Desktop Legacy

2. SWOT Framework

  • Strengths: Internal advantages (e.g., "We have proprietary data").
  • Weaknesses: Internal gaps (e.g., "Small team, no marketing budget").
  • Opportunities: External trends (e.g., "AI regulation requires our tool").
  • Threats: External risks (e.g., "Google might build this for free").

3. Differentiation Strategy

  • The "Blue Ocean": Where can we win where nobody else is fighting?
  • Verticalization: "CRM for everyone" (Red Ocean) vs "CRM for Dentists" (Blue Ocean).

4. Total Addressable Market (TAM)

  • TAM: Everyone who could buy.
  • SAM: Serviceable Available Market (Geography/Tech constraints).
  • SOM: Serviceable Obtainable Market (Who we can actually capture).

5. Research Sources (Authorized)

  • Tier 1 (Auth): 10-K Reports, Official Press Releases, Patent Filings.
  • Tier 2: Verified G2/Capterra reviews (look for patterns, not anecdotes).
  • Tier 3: Industry blogs (take with salt).

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