Agent skill

lead-research

Research and qualify potential leads using data sources, social media, and business intelligence for sales and marketing

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Install this agent skill to your Project

npx add-skill https://github.com/ljchg12-hue/dotfiles/tree/main/skills/lead-research

SKILL.md

Lead Research Skill

Identify, research, and qualify potential leads for sales and business development.

When to Use

  • Lead generation
  • Sales prospecting
  • Market research
  • Partnership opportunities

Core Capabilities

  • Company research
  • Contact discovery
  • Decision-maker identification
  • Company size and revenue estimation
  • Technology stack identification
  • Buying signals detection
  • Lead scoring and qualification

Research Process

  1. Identify Target: Industry, size, location
  2. Company Research: Website, LinkedIn, news
  3. Contact Discovery: Decision-makers, emails
  4. Qualification: Budget, authority, need, timing
  5. Enrichment: Add context and insights
  6. Scoring: Prioritize leads

Data Sources

  • LinkedIn Sales Navigator
  • Hunter.io (email finding)
  • Clearbit
  • ZoomInfo
  • Crunchbase
  • Company websites and blogs
  • News and press releases

Lead Qualification (BANT)

  • Budget: Can they afford it?
  • Authority: Is this the decision-maker?
  • Need: Do they have the problem?
  • Timing: When will they buy?

Best Practices

  • Personalize outreach
  • Multi-channel approach
  • Track engagement
  • Follow up consistently
  • Use CRM to manage leads

Resources

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