Agent skill
lead-generation
B2B demand generation with CAC optimization, multi-channel strategies, and lead qualification frameworks. Use for lead acquisition, nurture campaigns, and conversion optimization. Based on alirezarezvani/claude-skills.
Install this agent skill to your Project
npx add-skill https://github.com/vamseeachanta/workspace-hub/tree/main/.claude/skills/business/marketing/lead-generation
SKILL.md
Lead Generation
Overview
This skill provides comprehensive B2B demand generation capabilities including multi-channel strategies, lead qualification frameworks, CAC optimization, and attribution modeling. Designed for technical services companies targeting engineering decision-makers.
Quick Start
- Define ICP - Identify ideal customer profile
- Map funnel - TOFU → MOFU → BOFU stages
- Select channels - Prioritize by CAC and fit
- Create assets - Lead magnets, landing pages
- Launch and optimize - Track, measure, iterate
When to Use
- Building lead generation systems
- Optimizing customer acquisition cost
- Creating lead magnets and landing pages
- Setting up email nurture campaigns
- Qualifying and scoring leads
- Attribution and ROI analysis
Related Skills
- content-strategy - Lead magnet content
- seo-optimizer - Organic lead gen
- competitive-analysis - Market positioning
Version History
- 1.0.0 (2026-01-19): Initial release adapted from alirezarezvani/claude-skills
Sub-Skills
- Best Practices
- Error Handling
Sub-Skills
- ICP Framework for AceEngineer
- Firmographics (+3)
- Funnel Stages
- Channel Performance (B2B Engineering) (+1)
- High-Converting Lead Magnets for Engineering (+1)
- Format: [Calculator/Guide/Webinar/etc.] (+5)
- High-Converting Structure (+1)
- Welcome Sequence (New Leads)
- Email 1: Welcome (Immediate)
- Email 2: Value Add (Day 2)
- Email 3: Social Proof (Day 4)
- Email 4: Education (Day 7)
- Metrics per Email
- Scoring Criteria (+1)
- CAC Calculation (+2)
- Multi-Touch Attribution (+1)
- UTM Structure
- Weekly (+1)
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