Agent skill

launch-plan

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Forks 31

Install this agent skill to your Project

npx add-skill https://github.com/majiayu000/claude-skill-registry/tree/main/skills/data/launch-plan

SKILL.md

Document Intelligence

This skill supports three modes: Create, Update, and Find.

Mode Detection

Signal Mode Confidence
"update", "revise", "modify" in input UPDATE 100%
File path provided (@path/to/launch-plan.md) UPDATE 100%
"create", "new", "draft" in input CREATE 100%
"find", "search", "list launch plans" FIND 100%
"the launch plan", "our launch" UPDATE 85%
Just product/feature name CREATE 60%

Threshold: ≥85% auto-proceed | 70-84% state assumption | <70% ask user

Mode Behaviors

CREATE: Generate complete new launch plan using template below.

UPDATE:

  1. Read existing launch plan (search if path not provided)
  2. Preserve unchanged sections exactly
  3. Update timeline, status, activities, owners
  4. Show diff summary: "Updated: [sections]. Unchanged: [sections]."
  5. Mark activity statuses (Not Started → In Progress → Complete)

FIND:

  1. Search paths below for launch plans
  2. Present results: product, launch date, status, path
  3. Ask: "Update one of these, or create new?"

Search Locations for Launch Plans

  • launch/
  • gtm/
  • releases/
  • docs/launch/

Create a complete Product Launch Plan for the specified product or feature.

V2V Phase

Phase 3: Strategic Commitments - Launch plans commit cross-functional resources to execution.

Prerequisites: GTM strategy approved, product roadmap committed Outputs used by: Phase 4 (coordinated execution across all functions)

Output Structure

Generate a comprehensive launch plan with the following sections:

1. Executive Summary

  • Product/feature being launched
  • Launch date
  • Key objectives
  • Critical success factors
  • Major risks

2. Launch Objectives & Success Criteria

Objective Metric Target Timeframe
Awareness [Metric] [Target] Launch +30 days
Adoption [Metric] [Target] Launch +60 days
Revenue [Metric] [Target] Launch +90 days

3. Target Audience & Messaging

Primary Audience

  • Who they are
  • Why they care
  • Key message

Secondary Audience

  • Who they are
  • Why they care
  • Key message

4. Launch Timeline

T-8 Weeks (Preparation)

Activity Owner Due Date Status
[Activity] [Owner] [Date] Not Started

T-4 Weeks (Pre-Launch)

Activity Owner Due Date Status
[Activity] [Owner] [Date] Not Started

T-1 Week (Final Prep)

Activity Owner Due Date Status
[Activity] [Owner] [Date] Not Started

Launch Day

Activity Owner Time Status
[Activity] [Owner] [Time] Not Started

Post-Launch (Week 1-4)

Activity Owner Timing Status
[Activity] [Owner] [Timing] Not Started

5. Cross-Functional Responsibilities (RACI)

Activity Product Engineering Marketing Sales Support CS
[Activity] R/A/C/I R/A/C/I R/A/C/I R/A/C/I R/A/C/I R/A/C/I

6. Marketing Activities & Campaigns

Campaign Channel Audience Timing Owner Budget
[Campaign] [Channel] [Audience] [When] [Owner] $X

7. Sales Enablement Activities

Deliverable Purpose Owner Due Date
Sales deck Prospect presentations [Owner] [Date]
Demo script Consistent demos [Owner] [Date]
Battle cards Competitive selling [Owner] [Date]
FAQ Objection handling [Owner] [Date]

8. Customer Success Preparation

  • Onboarding materials ready
  • Training completed
  • Success metrics defined
  • Health scoring updated
  • Playbooks created

9. Support Readiness

  • Knowledge base updated
  • Support team trained
  • Escalation paths defined
  • FAQ published
  • Tier 1/2/3 coverage confirmed

10. Technical/Operations Readiness

  • Infrastructure scaled
  • Monitoring in place
  • Rollback plan ready
  • Performance tested
  • Security reviewed

11. Risk Mitigation Plan

Risk Probability Impact Mitigation Owner
[Risk] High/Med/Low High/Med/Low [Plan] [Owner]

12. Budget

Category Amount Notes
Marketing $X [Notes]
Events $X [Notes]
Enablement $X [Notes]
Total $X

13. Post-Launch Activities

Activity Timing Owner Purpose
Launch review L+1 week [Owner] Assess early results
Metrics review L+30 days [Owner] Track success criteria
Retrospective L+60 days [Owner] Capture learnings

Instructions

  1. Ask about launch date if not specified
  2. Reference any GTM or product documents provided via @file syntax
  3. Ensure all functions have clear responsibilities
  4. Include contingency plans
  5. Save as markdown file
  6. Offer to create presentation version using /present

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