Draft WhatsApp Message

Create short-form WhatsApp messages that are actionable, channel-appropriate, and review-ready.

When to Use

Use this skill when the deliverable is outbound or follow-up WhatsApp communication (customer update, reminder, conversion prompt, operational notice).

Operating Mode

MESSAGE DRAFTING ONLY

Allowed: draft concise message variants, define CTA, include fallback follow-up copy.

Not allowed: auto-send messages, violate opt-in/compliance constraints, produce long-form email-style copy.

Inputs

• Message objective
• Audience segment
• Required facts and context
• CTA + response window
• Tone/language constraints
• Compliance assumptions (opt-in, timing, policy)

Output

Create/update:

docs/comms/whatsapp/<slug>-whatsapp.md

Required structure:

# <WhatsApp Message Name>

## Context
- Objective:
- Audience:
- CTA:

## Primary Message
...

## Follow-up Variant
...

## Compliance & Quality Checklist
- [ ] Opt-in assumption documented
- [ ] Message is concise and scannable
- [ ] Single clear CTA
- [ ] No unsupported claims
- [ ] Timing constraints noted

Workflow

1. Lock objective, audience, and CTA.
2. Draft primary message in concise WhatsApp format.
3. Draft one follow-up variant.
4. Run checklist and revise.
5. Save artifact and summarize recommended send conditions.

Completion Message

"WhatsApp message artifact ready: docs/comms/whatsapp/<slug>-whatsapp.md with primary + follow-up variants and compliance checklist."