Agent skill
course-sales-page
Write a course-specific sales page with headline targeting the transformation, "Is this for you?" section, full curriculum breakdown, instructor bio, pricing with payment plans, FAQ (8-10 questions), guarantee, and enrollment CTA. Different from generic sales page — designed specifically for courses and programs. Use when user needs a "course sales page", "program landing page", or "course enrollment page".
Install this agent skill to your Project
npx add-skill https://github.com/majiayu000/claude-skill-registry/tree/main/skills/other/other/course-sales-page
SKILL.md
Load Context First
Before executing this skill, read the following files from the project folder if they exist:
- USER.md — who the user is, how they think, how they work
- BUSINESS.md — their business, products, positioning, brand voice, content strategy
- ICP.md — their ideal customer, their language, their fears, what makes them buy
- Voice or brand voice skill — look for any installed skill related to voice, tone, or brand voice and apply it automatically
- Any additional context provided by the user in this session
Use all context silently. Do not reference or summarize files unless asked.
Course Sales Page
Purpose: Write a complete sales page specifically optimized for selling courses and programs. Different from a generic sales page — includes curriculum breakdown, instructor credibility, and enrollment-specific CTAs.
Structure
# [HERO SECTION]
## [Headline: Transformation-focused]
[Subheadline: Who it's for + the method/timeframe]
[CTA: "Enroll Now" / "Join the Program" / "Get Started"]
[Social proof: "X students enrolled" or "Rated X/5 by X students"]
---
# [IS THIS FOR YOU?]
## This program is for you if:
✅ [Qualifier 1 — describes their current situation]
✅ [Qualifier 2]
✅ [Qualifier 3]
✅ [Qualifier 4]
✅ [Qualifier 5]
## This is NOT for you if:
❌ [Disqualifier 1 — filters out wrong-fit students]
❌ [Disqualifier 2]
❌ [Disqualifier 3]
---
# [THE TRANSFORMATION]
## Where you are now:
[Describe current frustrations — 3-5 bullets using ICP language]
## Where you'll be after:
[Describe the outcome — 3-5 bullets painting the after picture]
---
# [CURRICULUM BREAKDOWN]
## What You'll Learn
### Module 1: [Name]
[Description of what this module covers and what the student will be able to do]
- Lesson 1: [Title]
- Lesson 2: [Title]
- Lesson 3: [Title]
### Module 2: [Name]
[Description]
- Lesson 1: [Title]
- Lesson 2: [Title]
- Lesson 3: [Title]
- Lesson 4: [Title]
[Continue for all modules...]
**Total:** [X] modules | [X] lessons | [X] hours of content
---
# [BONUSES]
🎁 **[Bonus 1 Name]** (Value: $[X])
[What it is and what problem it solves]
🎁 **[Bonus 2 Name]** (Value: $[X])
[Description]
🎁 **[Bonus 3 Name]** (Value: $[X])
[Description]
---
# [ABOUT YOUR INSTRUCTOR]
## Meet [Name from USER.md]
[2-3 paragraphs about the instructor:]
- Their relevant background and expertise
- Why they created this course (the "I've been where you are" story)
- Key credentials or results that establish authority
[Pull all info from context files — never fabricate]
---
# [TESTIMONIALS]
[3-5 student testimonials or placeholder sections]
> "[Quote about transformation]" — [Student Name, Role]
---
# [PRICING]
## Invest in Your [Transformation Area]
| What You Get | Value |
|-------------|-------|
| [Core course] | $[X] |
| [Bonus 1] | $[X] |
| [Bonus 2] | $[X] |
| [Bonus 3] | $[X] |
| **Total Value** | **$[X]** |
### Option 1: Pay in Full
**$[Price]** (Best value — save $[X])
[CTA Button: "Enroll Now"]
### Option 2: Payment Plan
**[X] payments of $[Y]**
[CTA Button: "Start with Payment Plan"]
---
# [FAQ]
**Q: How long do I have access?**
A: [Answer]
**Q: What if I fall behind?**
A: [Answer]
**Q: Is this self-paced or live?**
A: [Answer]
**Q: What if it's not right for me?**
A: [Answer — tie to guarantee]
**Q: Do I need any prior experience?**
A: [Answer]
**Q: How much time per week does this take?**
A: [Answer with specific hours]
**Q: What format is the content?**
A: [Answer — video, text, templates, etc.]
**Q: Is there support if I get stuck?**
A: [Answer]
[Include 8-10 questions total]
---
# [GUARANTEE]
## [Guarantee Name — e.g., "30-Day No-Risk Guarantee"]
[Clear guarantee statement — what happens if they're not satisfied]
---
# [FINAL CTA]
## Ready to [transformation]?
[1-2 sentences restating the transformation and urgency]
[CTA Button: "Enroll Now — $[Price]"]
[Optional: "Still have questions? Email [contact]"]
Quality Checklist
- Headline focuses on transformation (not course features)
- "Is this for you?" section qualifies AND disqualifies
- Full curriculum breakdown with module and lesson titles
- Instructor bio is authentic (from context files, not fabricated)
- Pricing includes both pay-in-full and payment plan options
- 8-10 FAQ questions address real objections
- Guarantee is clearly stated
- Multiple CTA buttons throughout the page
- Voice matches context profiles
- Testimonials are real or clearly marked as placeholders
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