Agent skill
content-creator
Generate social content with brand voice - threads, posts, articles, announcements
Install this agent skill to your Project
npx add-skill https://github.com/majiayu000/claude-skill-registry/tree/main/skills/other/other/content-creator-hathbanger-fridas-choppers-gtm
SKILL.md
Content Creator Skill
Generate on-brand content for social media and marketing.
Capabilities
- Twitter threads with preview
- Single posts/tweets
- Launch announcements
- Article drafts
- One-pagers and briefs
- Deck content
- Print-ready exports (PDF)
Input Requirements
Requires:
knowledge/BRAND_BRIEF.md- Brand identityknowledge/VOICE_AND_TONE.md- How to speak (optional)knowledge/BRAND_DECISIONS.md- Visual identity (for previews)
Commands
/content thread [topic] # Generate Twitter thread
/content post [topic] # Generate single post
/content announce [what] # Launch announcement
/content article [topic] # Article draft
/content one-pager [topic] # One-page summary
/content deck [topic] # Presentation content
/content preview # Preview in context
/content export pdf # Export to PDF
Workflows
Twitter Thread
/content thread [topic]
Generating thread on: {topic}
THREAD DRAFT (6 tweets):
1/ {hook tweet - stops the scroll}
2/ {context/problem}
3/ {insight/solution}
4/ {proof/example}
5/ {implication/future}
6/ {CTA}
{link}
---
Preview? (yes/no)
If yes, update previews/content/twitter-thread.html and open.
Launch Announcement
/content announce [product/feature]
ANNOUNCEMENT DRAFT:
SHORT (Twitter):
"{short version - fits in one tweet}"
MEDIUM (Newsletter):
"{2-3 paragraph version}"
LONG (Blog):
"{full announcement with context}"
---
Which format to preview?
One-Pager
/content one-pager [topic]
ONE-PAGER: {topic}
HEADLINE:
{main headline}
SUBHEAD:
{supporting line}
THE PROBLEM:
{1-2 sentences}
THE SOLUTION:
{1-2 sentences}
KEY BENEFITS:
• {benefit 1}
• {benefit 2}
• {benefit 3}
PROOF POINTS:
• {proof 1}
• {proof 2}
CTA:
{call to action}
---
Export to PDF? (yes/no)
Article Draft
/content article [topic]
ARTICLE DRAFT: {topic}
HEADLINE OPTIONS:
1. {option 1}
2. {option 2}
3. {option 3}
SUBHEAD:
{supporting line}
INTRO (1 paragraph):
{hook + thesis}
SECTIONS:
1. {section title}
{key points}
2. {section title}
{key points}
3. {section title}
{key points}
CONCLUSION:
{summary + CTA}
---
Expand which section?
Preview System
Twitter Thread Preview
previews/content/twitter-thread.html
Shows thread in Twitter UI context:
- Dark/light mode
- Engagement metrics (mock)
- Your profile info
- Reply chains
Article Preview
previews/content/article-preview.html
Shows article in blog context:
- Your brand styling
- OG image preview
- Reading time
- Share buttons
One-Pager Preview
previews/content/one-pager.html
Shows formatted one-pager:
- Print-ready layout
- Brand colors/typography
- Export to PDF button
Voice Application
Read knowledge/VOICE_AND_TONE.md and apply:
Before Writing, Check:
- Voice attributes (are we being {attribute}?)
- Words to use / avoid
- Formatting conventions
- Tone for this context
During Writing:
- Match established patterns
- Use brand vocabulary
- Maintain consistent tone
- Follow punctuation rules
After Writing, Verify:
- Does this sound like us?
- Would we say this out loud?
- Is it clear to our audience?
PDF Export
For one-pagers and decks, generate print-ready PDF:
/content export pdf
Exporting to PDF...
Options:
├─ Size: Letter / A4
├─ Orientation: Portrait / Landscape
├─ Include: Header / Footer
└─ Brand: Apply brand colors
Output: outputs/pdf/{filename}.pdf
Uses browser print-to-PDF or headless Chrome.
Output Files
outputs/
├── content/
│ ├── threads/
│ │ └── thread-{date}-{topic}.md
│ ├── posts/
│ │ └── post-{date}-{topic}.md
│ ├── articles/
│ │ └── article-{date}-{topic}.md
│ └── one-pagers/
│ └── one-pager-{topic}.md
└── pdf/
└── one-pager-{topic}.pdf
Content Patterns
Thread Structures
The Hook-Proof-CTA:
- Hook (stop scroll)
- Problem
- Solution
- Proof
- Implication
- CTA
The List Thread:
- "X things about Y:" 2-N. List items Last. Summary + CTA
The Story Thread:
- Opening scene 2-5. Story progression
- Lesson/insight
- CTA
Post Formulas
Problem-Solution: "{Problem statement}
{Solution in your words}
{CTA}"
Contrarian: "Unpopular opinion: {take}
Here's why: {reasoning}
{CTA if relevant}"
Announcement: "{What's new}
{Why it matters}
{Link/CTA}"
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